I am a big sparkling water fan. Primarily because I really like to drink it (you can't satisfy me with sugary soda) but also to try to ward off and dilute any bad ingredients that I might take in with the water that comes through the faucet at home, which I already filter. My favorite of all is Valser Wasser, but that is exclusively available in Switzerland to the Swiss citizens and since I reside in the US, I have got to go with others, until they are importing it (they are importing Rivella, so it shouldn't be too long). But I also like to change it up. Mostly it's the kind that contain at least some per centage of calcium. I drink Perrier, Pellegrino, Blu Italy, Gerolsteiner and many more... Sure, they all taste different.
So for me, water is already very fashionable but when I saw the Missoni Pellegrino at Pastis in the Meatpacking District, I knew a new wave of fashion waters has arrived. I am pretty sure Missoni pays Pellegrino to be on their branded bottle. A nice and easy way to promote Italian fashion. Pellegrino water is available everywhere in New York and it is a healthy beverage. I wonder if we see Gucci Pellegrino or Prada Pellegrino in the near future... what about Giorgio Armani Pellegrino? Maybe Pellegrino has to pay them... Anyway, I just wanted to fill you in on maybe the most fashionable drink in Manhattan today.