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Tuesday, September 14, 2010

nyc fashion night out look

Ahhhh, it's been crazy lately in the NYC, especially with Fashion Week underway, it's bustling in the town and everybody is looking his/her best. So the recent Fashion Night Out event left us wishing that this way of celebrating style and fashion would happen more often. Once a year? It's a good start but certainly not enough to get folks back into the stores... Anyway, we had a blast (my favorite stop was Issey Miyake in Tribeca) and Carl is developing his images of that night and we'll be seeing more soon but here is one of myself and my outfit of the night that I really like.

...IdilVice Fashion Night Out NYC, photo by Carl Posey...

We'll also be seeing The Swiss Federal Design Price winner of 2010 Armando Forlin, who is currently in NYC enjoying his 6 months in the Big Apple. How exiting!

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New York, NY, United States
Just like the rare Swiss mountain flower Edelweiss - a symbol of prestige and distinction - the clothing brand IDILVICE (pronouced "Edel-vice") was born in the mountains of Switzerland and since then it's flourishing on the concrete of Manhattan and recently even in the rolling hills of the San Francisco Bay Area. However as the spelling indicates, the label is not meant to be associated with too much folkloric alpine tradition, but rather and probably in the contrary, with unconventionality. The IDILVICE label was founded in 1995 by Swiss Native fashion designer Idil from the city of Saint Gallen, Switzerland, who's foundation dates back to the 7th Century and which became famous for their quality textile products, especially embroidery textiles, which are still popular with Parisian Haute Couture designers today. In search for something less traditional, Master Graphic Designer Idil ventured out to New York City where she fell in love with American Pop Culture.