For Hire

Showing posts with label nyc. Show all posts
Showing posts with label nyc. Show all posts

Tuesday, July 23, 2013

IDILVICE's new brand ELASTIC WONDER

Elastic Wonder leggings are designer by New York based designer IDILVICE

IDILVICE started a new brand in late 2012 and it has matured! The new website features hundreds f sexy leggings. Yeah, it's gonna be real hard to choose from all these fantastic elastic wonders... but we think variety is great and so we keep adding new items every day... Also keep posted as dresses, tops, capris, body suits and swim wear will all be up for purchase.

Have a look now at the Elastic Wonder online shop!

Tuesday, February 1, 2011

craving spring

Aawwh! Come on, this is simply too much snow!


Of course I remember a many harsh winters in New York City, but what we are recently enduring is out of this world. Since weeks things have been buried under ice and I was not surprised to see this "sculpture" the other day. It says: " This is simply too much snow!"



We are trapped! We are going under! Shovels are all sold out (Already went through our 4th this season, none of them surviving more than a day or 2 of ice action. China - your manufacturing may be on point for many things, but stop making snow shovels, they are not sturdy enough for this weather) and they do no longer carry my size winter boots anywhere, I checked.

Well, well, it's mother nature, so we've got to hang in there I guess... by now, I really crave Spring.

Monday, January 31, 2011

wonder woman pop's up

...The cosmetic/comic shop...

You've got exactly 10 days - until February 10th - to snatch up a Wonder Woman piece of cosmetics at the Spring Street pop up shop!


For me it's all about the “Wonder Woman” logo bearing the package designs (we already know that M.A.C. cosmetics are great). I can be a kid all over again, that's pretty darn exiting!


...becoming Wonder Woman...

Now we can all be Wonder Woman in real life!

Thursday, October 14, 2010

decorate with contemporary art

Darren Henault's dressing room.
Alex Prager photograph, his work is in the Museum of Modern Art's "New Photography" show.


This years Kips Bay Children's Charity Decorator Show House was delayed due to some NYC style real estate conflict, but like every year it is forecasting some great decorating trends. Contemporary art was an item in several rooms - most likely resulting from designers carefully attended to relationships with galleries. Two of my favorite rooms where centered around pictorial art. Right up my alley!


Elizabeth Pyne - focusing on younger clients - made a bed-sitter covered in acqua and gold linen.


In a sitting room by Ed Ku and Etienne Coffinier, a piece by Norman Mooney, an Irish artist living in Brooklyn.


Well worth a visit! The Kips Bay Decorator Show House, to benefit the Kips Bay Boys & Girls Club, is open through Nov. 11. Cost: $30. Kipsbay.org




Wednesday, October 13, 2010

fashionable sparkling water


I am a big sparkling water fan. Primarily because I really like to drink it (you can't satisfy me with sugary soda) but also to try to ward off and dilute any bad ingredients that I might take in with the water that comes through the faucet at home, which I already filter. My favorite of all is Valser Wasser, but that is exclusively available in Switzerland to the Swiss citizens and since I reside in the US, I have got to go with others, until they are importing it (they are importing Rivella, so it shouldn't be too long). But I also like to change it up. Mostly it's the kind that contain at least some per centage of calcium. I drink Perrier, Pellegrino, Blu Italy, Gerolsteiner and many more... Sure, they all taste different.

So for me, water is already very fashionable but when I saw the Missoni Pellegrino at Pastis in the Meatpacking District, I knew a new wave of fashion waters has arrived. I am pretty sure Missoni pays Pellegrino to be on their branded bottle. A nice and easy way to promote Italian fashion. Pellegrino water is available everywhere in New York and it is a healthy beverage. I wonder if we see Gucci Pellegrino or Prada Pellegrino in the near future... what about Giorgio Armani Pellegrino? Maybe Pellegrino has to pay them... Anyway, I just wanted to fill you in on maybe the most fashionable drink in Manhattan today.




Monday, October 11, 2010

chocolate as an antidote

I am Swiss and I love chocolate! Hah! Surprised? Formerly known as a sort of sin and a bad nutritional choice, it has since been categorized as one of the great antioxidants to benefit our health (at least the dark chocolate). I use it in the studio as a quick pick me up in the afternoon and as a treat before bedtime.
In my teens and beyond I favored the milky kind chocolate while my mother preferred the dark bittersweet ones, which I always thought of to be pretty close to disgusting... well times have changed and so did my palate.

Nowadays I indulge in the darkest of chocolates, the more per cents of cacao the better! When I got wind of the Antidote Chocolate that my colleague Red came up with, all I wanted was taste it.

My opportunity came last week when Red announced the launch of Antidote Chocolates:

At the launch from left to right: Awa Kamara, Red Thalhammer, Nadine Buchler, Armando Forlin and IdilVice.


After tasting the 5 different kinds of flavors, I give the Antidote brand a thumbs up!

Antidote chocolate is made with raw and roasted organic cocoa, for a full aroma profile and potent health benefits. The 84% dark chocolate bars are flavored with dried fruits, flowers,spices and nuts. Named after Greek goddesses with the spirit to relieve body, mind and soul. Check out the different flavors! What's your favorite?




Saturday, April 17, 2010

in new york city

In New York City one has plenty of opportunity to wonder where people are coming from, yeah right, most of them are of course just tourists wandering around the stores on Broadway taking advantage of the weak currency of that Dollar nowadays, well great, we can surely use that kind of influx here in the Big Apple. And NY is the biggest melting pot of cultures.

But I am talking about another stranger here. It's the souls you meet that seem like they are not part of the big movement, even though they are probably your neighbors, maybe have been living here longer than you, yet they are somehow left behind, at least that is what they seem to be, maybe they are just ahead of the rest. But these characters whom you encounter once in a while are standing out of the crowd because they are not like everybody else, there are plenty of them, thanks goodness!


The other day we were taking a bike ride in Battery Park, taking a few breaths of fresh air on a bench, discussing the days developments and this young woman in a red rose printed dress walks by - and made us smile - carrying a sign that read: "Stress Stops Here". She's just spreading a good vibe she says... reminding the people to take a deep breath and relax.

How cool is that? Heh? Only in NYC? Maybe not, but definitely in NYC.


...so stress stopped right here...




Thursday, April 8, 2010

being a step ahead by taking a step back


For a fashion designer it is already 2011. Yes it can be weird to work on designs to be worn in a year from now. You're always hushed to the next thing before you can really enjoy that moment. As an independent I can control the design schedule a bit more, but let's be honest, you've got to think ahead and sometimes that means to just really be in the now. Because people who do not worry about fashion (they could be your customer), they have to catch up first.



As much as it is shameful to be catching up on an ongoing trend, it can be frustrating to be ahead all the time. And sometimes I just wanna make a piece of clothing for right now! That could mean I've got to take a step back. "What is she talking about? It's confusing!" you may say. So let me show you a situation like this on an example.

I am rediscovering a print from 2 years ago. It feels right to me now.

It just happened yesterday when I was on my usual sneak peek tour through the garment district. Those of you who have been following some of my work, know about the cool Sunglasses photo printed fabric. Well, when I chose it for a dress 2 years ago, there was another print from the same manufacturer, the Sandals photo print. I preferred the Sunglasses one over the Sandals one then and never looked back, but on my stroll yesterday this print looked like now to me, I wanted to make something with it to wear this Summer 2010. And that is what I mean when I say: "Sometimes I have to take a step back to be ahead", which could be what I am feeling right now.

It's intuition I believe. Anyway, now that I have picked the fabric, I've got to get inspired to come up with the type of garment it is going to be and that - you bet - is a whole another story! It may inspire you or you may have a suggestion... please feel free to comment on it :)



Monday, March 29, 2010

karl lagerfeld spotted in manhattan

O.K. I am running the risk of a Karl Lagerfeld overdose! On my blog??! Jeez! Well, screw it, I've got to post this one, it's Karl Lagerfeld shooting the new Chanel campaign in Manhattan of all places! I thought he was a French designer??! So is he moving to Manhattan? Is he going to move his business to the Big Apple? Now?! I guess NYC has gotten bourgeois enough for him by now!?

Anyway I could not believe my eyes walking through the LES... You can see Karl yielding his camera atop an industrial lifter!



The question that poses itself automatically is: "Is he wearing his glasses while shooting?" "Yes, he is." Goodness I am still in shock! But, frankly, it's just another photography job lost in the city's fashion industry!!


Monday, March 8, 2010

spring is in the air


Spring hasn't arrived yet, but it sure is in the air - Finally!

I'm enjoying the warm sun outside the office... wewh! Shakin' off that Winter blues! I hope you do the same :)






Thursday, March 4, 2010

earth walk 2010

Remember the snow man I made a few weeks ago? Well, that was not the only time I have been playing in the blizzard. This photographer Carl Posey just posted an incredibly beautiful story on his blog called "Earth Walk Twenty Ten" featuring me in it (you might not recognize me). The pictures are amazing! The story lives up to it's title. Check it out!






Saturday, February 13, 2010

snow man fashion

Let's have some fun! Shall we?! Me, I am from Switzerland and I love snow storms! We've had quiet a few here in NYC in the past decade or so, but the blizzards coming around this winter do not get better. I always go for walks, packed in my unstylish but toasty warm down coat and my moon boots. I love it! I even love that there are not so many places to go to. Suddenly the opening of that hot new club or that fancy Cuban restaurant does not sound so pressing anymore... When these storms hit, I just stay home and work a lot. And I go for lonely, fresh air walks at night or visit friends.

When this new storm hit a couple of days ago, I walked to the park and saw some people who made snow men... but these works of... - definitely not art - left a lot to be desired for. Hastily smashed together bulky creatures - if you could call them that! - Not even a carrot nose, not to mention eyes or arms...

So there I heard my Swiss heart telling me: "You know how to do this! You are from Switzerland! The home of the fabulous fairy ice sculpture landscapes and snow man land par excellence! Go show these Americans how to make a real snow man!"

Alright, so I had to proof myself that I have got it and so I started building and building.... and V O I L A! A real snow man by a Swiss woman! All photos are the explicit copyright of Carl Posey.

All photos are the copyright of Carl Posey.

I loooove my Jack Frost! I dread the day when he's melting away...

Shoot! I can't believe I spent all this time making a snow man! I've got deadlines to meet for Fashion Week and here I am, making snow men!! Once Fashion Week is over, I'll post some more wonderful snow landscapes. You stay tuned!





Monday, November 16, 2009

celebrating madonna

The Meat Packing District in New York City is known for many things since it's not simply known for what its name suggests anymore. High fashion, yes and good food, contemporary hotel accommodation, lavish parties, exclusive clubs as well as fast cars, etc. and it is always a distinct pleasure to watch the stiletto strapped fashion models make their crooked way over the original cobblestone pavement! Yes, I've spent many nights in this neighborhood and I have discovered something else besides all this.

I always find the most compelling wall art here... murals, tags, advertising... Usually they don't last very long and if you like something, you better snap a picture right then and there, because it may be gone tomorrow and if it's still on that same exact corner you think you spotted it that last night, it will most likely be destroyed, tagged over beyond recognition... ooohhh! Ahh! That is right and guess what: I LOVE IT! I love that these spots are there for a minute, an hour perhaps and then they are gone forever! Hah!

The photo that graced my last promo postcard was taken in front of Meatpacking wall art. And so where a few other images...

... idilvice in front of wall art in the meatpacking district, nyc, photos/digital art carl posey...


These artworks have always inspired me and when Carl recently brought home the photo of this Madonna wall art/advertising (It was used to spotlight her new album "Celebration", although the portrait is obviously from the 80's and taken by photographer Herb Ritts), I nearly fainted! Wowwah!


The shock came because I currently work on some new designs for the Fashion Rocks Collection and this Madonna print makes me a bit crazy... in a very good way if you know what I mean...



Well, sorry for this "Madonna-same-photo" overdose, but I just couldn't decide so quickly which ones to post and so I posted them all. They rock! Yes, so I work with these prints and I can't wait to show off some of what I can come up with! Since - as I said - these walls exist only temporarily, we went back there one night and had a little fun with some models in front of the Madonna mural.... these images will be posted shortly, so if Madonna makes you a little bit crazy too, YOU gotta come back here soon!



Friday, May 22, 2009

shorts are pants with cut off legs

Duuhh! Yeah, in case you forgot.. but no, seriously, when have you last seen so many people sporting shorts on the street?? Shorts have been shoved to the back of our closets, if they have not been discarded altogether or sold at the last garage sale in the past years. This season you wish you hadn't. Shorts are happening.

Even I (not 25 years young anymore) have been caught wearin' em :O

...at a recent roof top party at the philip starck building on 15 broad street across wall street I sported my light pink canvas shorts...


...at the after party at la esquina: me with model frankie ryder...


It does not really matter what kind of shorts they are as long as the are 'short'.

We've seen all sorts of shorts:




























Enjoy a long weekend in shorts!




about IDILVICE

My photo
New York, NY, United States
Just like the rare Swiss mountain flower Edelweiss - a symbol of prestige and distinction - the clothing brand IDILVICE (pronouced "Edel-vice") was born in the mountains of Switzerland and since then it's flourishing on the concrete of Manhattan and recently even in the rolling hills of the San Francisco Bay Area. However as the spelling indicates, the label is not meant to be associated with too much folkloric alpine tradition, but rather and probably in the contrary, with unconventionality. The IDILVICE label was founded in 1995 by Swiss Native fashion designer Idil from the city of Saint Gallen, Switzerland, who's foundation dates back to the 7th Century and which became famous for their quality textile products, especially embroidery textiles, which are still popular with Parisian Haute Couture designers today. In search for something less traditional, Master Graphic Designer Idil ventured out to New York City where she fell in love with American Pop Culture.